August 8, 2022

Glossary

What is a Cold Call?

Sales and AI terms from A – Z

Cold Call, B2B, Sales

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A Cold Call is an unsolicited phone call made by someone trying to sell goods or services.

A Cold Call is an attempt to address a potential customer by calling him personally, without having had any previous contact with her/him. A more advanced method, which is very promising, is the Warm Call.

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