Sales Strategy
SalesLeaks
The COVID-19 pandemic 2020 has changed how B2B buyers and sellers interact. Savvy sales reps have learned how to adapt to the new normal. The importance of digital interactions has doubled or even tripled. This means almost 90 percent of all sales interactions take place virtually via web based sales techniques like video conferencing. This results in a huge impact to most common sales strategies and the existing sales staff. Sales reps have to adapt to changed buying behaviour, higher pace, more data and administering several sales processes at the same time. Digital and data-driven sales strategies are needed to keep sales flowing.